Marketing to move technology brands in bold new directions

For the rare change-makers

We start with your mission, your challenge and your dreams, but never with just a straight up brief. From brand strategy and creative campaigns, to Account-Based Marketing, lead generation and marketing strategy, we unearth your substance beneath the surface through deep-rooted thinking and by capturing the true originality of your product or brand. And that magical combination really opens doors.

Marketing & content strategy

It starts, as it always does at Digital Radish, with a rigorous understanding of your business, gained from your customers, competitors and employees through surveys, interviews and focus groups. This informs business and marketing decisions, creating rock-solid go-to-market planning, content and social strategies.

Customer
insight

Competitor
mapping

Employee
insight

Opportunity
analysis

Growth
planning

Content
strategy

“The fact that our ICO sold out in just 4 days is testament to Digital Radish’s work. They got us, they got our market, and they didn’t stop until we hit $10 million.”

Linda Wang, Co-Founder & CCO, LendingBlock

Branding

Brand strategy is essentially everything your brand is, does and says (no big deal then). Get it right, and you can build meaning and value in your customers’ minds, creating relationships that last into the future. We work side-by-side with you, using insight from your customers, employees, stakeholders and the wider market to inform brand development, defining your purpose, values, positioning and proposition, and then how it looks, feels and sounds.

Brand
strategy

Brand
visualisation

Brand
rollout

Storytelling

Employee
activation

"I'm still on a high about the work you've done for us. I love it. Digital Radish have done an incredible job in capturing Ticketer's essence and building a phenomenal brand around it."

John Clarfelt, Managing Director, Ticketer

Creative campaigns

A winning mix of the right message, right creative and right channels. Integrated creative campaigns and super targeted Account-Based Marketing, based on research and analysis so that we know it will hit the spot with your audience, and hit those all important KPIs.

Content
creation

Employee / reseller activation

Account-Based
Marketing

Influencer
marketing

Brand
marketing

Digital

“I cannot recommend Digital Radish highly enough. If you get a chance to work with them, do. Their market-entry strategy was excellent and the lead generation has worked far beyond all expectations.”

Anthony Douglas, Vice President EMEA, Unity Technologies